Do you want diversify your funding sources with email fundraising?

 

Did you know that email drives about 11-28% of nonprofit funding?

 

I want to diversify my funding in 2026
THERE IS HOPE

You Can Create Another Funding Source in 2026

Email fundraising can become a predictable funding source if done consistently and not in panic. Specifically when:

  • Donors feel connected, informed, and appreciated.
  • New email subscribers are welcomed and relevant information is immediately collected in order to segment them
  • Subscribers are gently converted to donors in the background with perfectly timed email nudges
  • One-time donors are gently converted to monthly donors so you can more effectively predict your income and plan accordingly
  • Donors who fall off are re-activated through emotional storytelling

Yes, It Really Is Possible with an

"Automated Email Fundraising System"

 

Get Started with Email Funraising

 The Automated Email Fundraising System

WELCOME EMAIL SEQUENCE

This email sequence introduces new supporters to your mission, values, and impact while building trust from day one.

  • Through thoughtful storytelling, it helps supporters understand why your work matters, how their support makes a difference, and where they fit into the bigger picture.
  • With simple engagement prompts, it also captures valuable information about supporter interests, allowing you to segment and prospect more strategically without adding extra work.
CONVERSION SEQUENCE

A strategically timed series of emails designed to guide engaged readers from interest to action. Gently turn turning readers into confident, motivated donors without pressure or last-minute appeals

  • Each message removes common hesitation, answers unspoken questions, and presents giving as a natural next step.
  • Supporters who show giving intent are guided toward making a donation
  • Supporters who express interest in getting involved are nurtured toward volunteer opportunities
DONOR FOLLOW-UP RETENTION SEQUENCE

A thoughtful post-donation email sequence designed to remove any doubts or regrets and reassure donors that their gift was received, valued, and put to meaningful use.

  • First, a timely, heartfelt thank-you that reassures donors their gift was received and appreciated.
  • For one-time donors, it then provides periodic, well-timed reminders to give again by emotional storytelling
  • Introduces opportunities to become a monthly donor, helping transform single gifts into ongoing support without pressure or constant appeals.
DONOR RE-ACTIVATION SEQUENCE

This sequence re-engages lapsed donors by rebuilding connection first, then inviting them back into giving—helping recover support that would otherwise be lost.

  • Reminds donors why they supported your mission in the first place by sharing meaningful updates, impact stories, and progress—without leading with an immediate donation request.
  • Once trust and relevance are re-established, the sequence introduces a low-pressure opportunity to give again, making it easy for supporters to re-engage when the timing feels right.

Fully Installed in Just 28 Days

 

Get the system

This is for you if your organization...

  • Has an email list but are not actively engaging them
  • Only emails donors when you need money
  • Plans appeals that are rushed, inconsistent, or skipped entirely
  • Has donors that give once… then disappear
  • Knows email works—but don’t have time or resources to plan, write, and schedule it
YES, I WANT IN!

HOW IT WORKS

In Just 28 Days......

Your nonprofit can have a complete, automated fundraising engine working quietly in the background to engage supporters, drive donations, and strengthen relationships.

  • STEP 1: Discovery Call

We begin with a short call to gather key information about your current email fundraising activities, your supporters, and your goals—so the system can be tailored to your nonprofit.

  • STEP 2: Email Sequence Preparation

We craft your full set of email sequences, including Welcome, Conversion, Donor Follow-Up, and Re-Activation emails. You review and approve each sequence to ensure they reflect your mission and voice.

  • STEP 3: Installation & Testing

The approved emails are installed in your existing email platform. Before going live, we thoroughly test all sequences to ensure every automation functions perfectly.

  • STEP 4: Launch and Optimization

Once live, the system starts engaging supporters automatically. We monitor performance for 30 days and make improvements to maximize donations, conversions, and long-term donor engagement.

Sign-me up

20% Savings Opportunity

Given the highly personalized nature of this service, only a limited number of slots are available. The 20% savings opportunity will end once all slots are filled or when the deadline is reached on December 31, whichever comes first.

USE CODE: DIVERSIFY26

 

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Go live in 28 days

FAQ

NICE TO MEET YOU

I'm Carol Hammond

I help nonprofit leaders master email fundraising through weekly newsletters packed with actionable insights and proven strategies. By tracking and analyzing campaigns from the top 100 nonprofits in the U.S., I uncover what really works—and what doesn’t—so you don’t have to rely on trial and error.

This year alone, I’ve sent 2.6 million emails , giving me a deep understanding of what engages donors and drives results. My goal is to equip nonprofits like yours with reliable, data-backed strategies that build donor relationships and increase fundraising success.